Author: skryptm

User Experience (UX) In Business Strategy

User Experience (UX)

User experience (UX) is how a person feels when interfacing with a system. The system could be a website, a web application or desktop software and, in modern contexts, is generally denoted by some form of human-computer interaction (HCI)

User Experience continues to move to the forefront of what differentiates products and the organizations that produce them. It fundamentally matters to those of us who love and see the value of UX, because if you influence the business/product decision makers in an organization you influence the product and, potentially, society. Recently there have been a number of design firm acquisitions by large corporations, UX hiring sprees across a wide range of businesses, and, perhaps just as importantly, hiring of senior UX personnel in Director, VP and other influential positions within companies.

Exactly where and when UX began its most recent and impacting ascension is arguable. It is probably a combination of factors but user expectations in consumer products have now spread to an enterprise, and organizations are reacting by adopting UX as a key marketplace differentiator. As part of growing importance of UX, companies are recognizing that successful execution requires UX professionals at all levels across the organization.

The more sophisticated among these companies are adopting UX as part of an overall customer experience design and adopting “design thinking” across their operations. While, in some ways, aspects of this trend have been around for many years now, the culmination of (senior) hiring, influence, decision making, acquisitions, market positioning, process adoption, and other fundamental indicators of the importance of UX to a company’s business model and strategy have never been higher. It is a great a time to be in UX.

5 Tips To Convert More Visitors

Keep it simple

You’ve crammed graphics, content and every other element you can think of onto your landing page, hoping that an informed visitor is a motivated visitor. Keep it clean and focused. Emphasize what your visitors need to know with a few well-placed bullet points of information. And keep any fill-in forms brief—no one likes filling out a lengthy form!

Post great content

You may think your product is so good it practically sells itself, and perhaps that’s true. But if no one knows about your company, no one will pay attention to what you’re selling. Great content draws visitors. A well-written product description, tailored to your target audience, will provide more incentive to convert than a page filled with product stats.

Add engaging elements

A bouncing banana graphic isn’t engaging; it’s an eyesore. Add simple, clean elements that focus on your brand and appeal to your audience. Incorporate pictures or videos that connect with your viewers on a personal level. Employ technologies like parallax scrolling to enhance your visitors’ experience. The more your audience enjoys your website, the more conversions will result.

Clear call to action

This one seems like a no-brainer, but many businesses bury their call to action beneath confusing, distracting or even misleading information. Your site’s call to action should be obvious, prominently displayed and emphasized with visual clues. Lead visitors quickly and clearly into the desired action, and you’ll enjoy more conversions.

Test Test Test

Not sure if something on your website is performing well? Test it! A/B testing enables you to test every aspect of your site, from color to graphics to content, to gain better insight into visitor behavior and determine what yields the best results.

Best Online SEO Analysis Tools

Search engine optimization is not a once-done job. Results and philosophy need to be reviewed too often, in order to have a great result in search engines ranking. What is more, coding and content management systems constantly change. So in order to keep up, you need some specialist to do the job.

But sometimes small businesses can’t afford to pay a full-time site analyst partner. So, we introduce you some cool and free SEO analyzers and tools which rank and report your web design. The specification the use are totally up-to-date.

SEO analysis tools:

SEO site check Up

Our favorite. Easy to read the report and totally worth the try.

SEO optimer

Simple and fast technique. Great reports too.

Woorank

Great tool for immediate or beginners.

Site analyzer

Site Analyzer performs a multi-criteria SEO analysis.

Flat Ui Colorpickers

For those of you who haven’t heard of us, we’re happy you’ve come to check us out and hope you will have fun exploring our agency on the web. For those who have heard of us, you may notice the significant changes in the design of the webpage; not only the web design but also our operation strategy and policy.

We are an agency (still under construction) who hasn’t been around very long. We have definitely had a lot going on, so it’s great to have a space to share it all and communicate with people. We think we’ve arrived at a point where our own brand reflects the value we provide our clients with and it’s time to share our work with you. So have a look around, let us know what you think, or you can tell us about your business and your needs.

Flat Ui

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Flat ui Colorpicker

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Flat Ui

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Creative Web Agency – Welcome

For those of you who haven’t heard of us, we’re happy you’ve come to check us out and hope you will have fun exploring our agency on the web. For those who have heard of us, you may notice the significant changes in the design of the webpage; not only the web design but also our operation strategy and policy.

We are an agency (still under construction) who hasn’t been around very long. We have definitely had a lot going on, so it’s great to have a space to share it all and communicate with people. We think we’ve arrived at a point where our own brand reflects the value we provide our clients with and it’s time to share our work with you. So have a look around, let us know what you think, or you can tell us about your business and your needs.